• About page. Cohort Marketing Exists to Grow and Scale Your Business

    Our passion is to help you grow Your Business

    Call it Our Family Value

Services and Deliverables vs. Strategy


Cohort Marketing is a global consulting agency based in New Hampshire, U.S.

Change seems to be our normal. From time to time, we've struggled on how to identify our agency. We started off calling ourselves a "web development agency." That didn't last too long because just about every client asked us the same question: "How much more business will we get from our new website?" We didn't know.

Searching for solutions, we became a "Hubspot agency" and that affiliation became our branding. In 2016 we began to realize inbound wasn't what it once was and so we re-branded, morphing ourselves into a "Facebook agency."

But then, because our focus shifted full-on to lead generation and delivering ROI, and also onto full-funnel business solutions, we now identify ourselves as a "consulting agency." We'll probably stay here for a while :)

Our team consists of a passionate gang of website and Facebook ads strategists, creative artists, inbound marketing developers, content writers, PPC experts, a videographer, and one truly awesome world-class photographer.

We hire only the most talented and dedicated team members. Our unorthodox culture doesn't fit well into the mold of the typical 40 hour work week. We may work 40 hours per week, or 70, or 20—depending on the demands we place on ourselves. We know that developing high quality creatives when you're tired doesn't work. 

We are passionate about what we do. Coincidentally, we are looking for passionate people we can work with and who will work with us. 

Our primary concern is helping you achieve your marketing and sales goals.

If you buy without knowing the value you're getting, and are not totally delighted, we know you're going to cut and run at your earliest opportunity. 

Helping clients to get leads, convert them into customers, and streamline their sales processes always has been our primary passion. We excel by being able to deliver marketing strategies and initiatives that help your company grow and save costs by producing positive marketing ROI. 

We do think we have amazing expertise in many areas and can prove it. But if you call us, we're going to time with you listening to you and hearing what you're trying to solve. And until we're sure we understand, we're not going to push anything onto you. 

How does that sound?


John Pate

Founder, CEO | @PateJohnC

john-presenting.jpgJohn Pate, is the visionary founder of Cohort Marketing—a company that provides digital marketing solutions to a wide audience from solopreneurs to 2B publicly traded tech companies. 

John also is founder of an active B2B networking and educational Hubspot User Group. This organization has a distinct mission to help other businesses grow through digital marketing.

He is a thought-leader in business development—the secrets on how to grow and scale your business in today's competitive and ever-changing digital environment, and how to cultivate a culture of success to produce wealth in every area of your life.  

He participates in two Hubspot beta testing committees, serves on the KCIA technical committee, coaches small businesses and solopreneurs on how to grow and scale their businesses, and is a favorite guest speaker on generating revenue through digital marketing.  

He is married, a father of two, a marathoner and competes with a local running club, a cyclist, and enjoys getting outdoors hiking and backpacking.

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