Business Growth Blog

Metrics and ROI, Commercial Construction Marketing

Construction Industry Trends: Setting Goals for Increased Revenue

[fa icon="calendar'] Sep 7, 2016 | by John Pate, Chief Marketing Scientist

The construction industry is enjoying good growth now. Because of this recovery, construction company owners and marketers are setting goals to make sure they gain a better share of this increased revenue (source: U.S. Construction Trends and Outlook).

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SEO, Commercial Construction Marketing

Commercial Construction SEO: Why You Should Use Meta Data Keywords

[fa icon="calendar'] Aug 24, 2016 | by John Pate, Chief Marketing Scientist

It’s one thing to write great content. It’s yet another thing to make it optimized.

Commercial construction SEO is important for digital marketing because without it, people and search engines will have more difficulty finding your content.

One important facet of commercial construction SEO that content writers often ignore are “meta tags” or “meta data.” These seemingly insignificant snippets of data can carry formidable weight in building website traffic.

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SEO, Commercial Construction Marketing

Commercial Construction SEO: 4 Tips on Creating Catchy Blog Titles

[fa icon="calendar'] Aug 16, 2016 | by John Pate, Chief Marketing Scientist

Using commercial construction SEO best practices is the best way to get visitors to find and read your blog.

Why is it the best way? Because you know it takes no more time to do something the right way vs. doing the same thing the wrong way.

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SEO, Commercial Construction Marketing

Commercial Construction SEO: 4 Essential Steps to Digital Marketing

[fa icon="calendar'] Aug 9, 2016 | by John Pate, Chief Marketing Scientist

 We all know the Internet is overloaded with helpful tips on how to enter the digital age of marketing and sales. It’s not what to do that can be confusing, but where to start.

Commercial Construction SEO simply means taking the necessary steps to transforming your website into your super efficient, 24/7 sales person.

I’m all about taking programmatic steps and proving ROI. Taking predictive steps not only saves you from a bad investment but also simply removes stress.

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