Every Hubspot workflow is goal-based. So your automation can work they way you want.
Choose to automate internal or external tasks. Select triggers to email leads, modify lifecycle stages, connect with sales and more.
You can create an unlimited number of lead lists. And use workflows to move leads, MQLs, SQL’s, and opportunities upward.
Hubspot workflows truly automate tasks that otherwise would seem mundane. Workflows integrate with custom personalizations to deliver leads and customers exactly the content you choose.
It’s easy to see which lead is active in any given workflow. You’ll never have to guess if emails were delivered or opened or who is getting what content.
Build email nurturing campaigns that either are linear or feature complex branching logic including multiple actions.
Workflows make it easy to touch every lead in your database as they engage you—all done automatically.
By using workflows with custom lead scoring, you can move leads down the funnel, send sales a “heads-up” internal email, and keep customers engaged after the sale.